Consumer Health Data Policy

BODY BY FLOW (“we”, “us”, “our”) respects your privacy and is committed to protecting any health-related information you choose to share with us through our website bodybyflow.com. This Consumer Health Data Policy explains how we collect, use, store, and share your health and fitness data.

1. Scope & Definitions

“Consumer Health Data” includes any information about your physical condition, exercise routines, biometric measurements (e.g., heart rate, weight), dietary logs, health goals, or other wellness metrics you voluntarily provide or that are generated by devices you connect to our services.

2. Data Collection

We collect health data when you:

• Create or update your user profile (e.g., age, weight, fitness goals)
• Log workouts, meals, or biometric readings manually or via connected fitness trackers/apps
• Participate in challenges, surveys, or health assessments

3. Use of Your Health Data

We use your health data to:

• Provide personalized workout plans, nutrition recommendations, and progress tracking
• Analyze aggregated trends to improve our services and features
• Send you insights, alerts, and reminders based on your activity and goals (with your consent)
• Investigate and resolve any technical issues related to data synchronization

4. Data Sharing & Disclosure

We do not sell or rent your individual health data. We may share it with:

• Our service providers (e.g., analytics, hosting, or app integration partners) under strict confidentiality agreements
• Healthcare professionals or coaches you explicitly authorize
• Regulatory or law enforcement authorities in the UAE if required by law

5. Your Rights & Choices

You have the right to:

• Access a copy of your health data
• Correct or update any inaccuracies
• Withdraw consent for specific uses or delete your health records entirely

To exercise these rights, contact us at privacy@bodybyflow.com.

6. Data Security & Retention

We implement industry-standard technical and organizational safeguards (encryption, access controls, secure storage) to protect your health data. We retain your data only as long as necessary to fulfill the purposes outlined here or to comply with legal obligations in the UAE.

7. Changes to This Policy

BODY BY FLOW may update this Consumer Health Data Policy from time to time. Any changes will be posted here along with a revised “Last Updated” date.

Last Updated: June 12, 2025